The project was a well rounded executed event where invitations are sent out to consumers so that they can attend a tasting event and experience all the flavors that Johnnie Walker has to offer. Here's a piece of video and some photos that I've shot to show case the best of what a brand has to offer to those whom have never fully come to understand what a well balanced Whisky should taste like, and so goes the saying that every Scotch can be a Whisky, but not every Whisky can be a Scotch.
A global corporate company which has it's roots as a small business decides to connect and support the innovative, passionate SBO's of Austin, Texas. FedEx launched a pilot program to highlight small businesses by bringing them together and assist in a new collective and giving them exposure with professional videos. This is a video which was put together to highlight the voices and need of these small business owners.
After having taken the stage for being the most creative brand to win with a successful marketing campaign in the London 2012 Olympics by having invites sent to Athletes of all different countries and nationalities. The competition was won by a new brand with a creative approach by gifting customized headphones, yet one by one set the stage by wearing them to their competition to drone out the noise within the stadiums. That won the hearts of not only the athletes but also fans who were there to see it all happen. The journey continues as the brand launches further campaigns into Russia and now China.
One of the many series of videos that I've worked on to highlight SBO's (small business owners) in Austin, Texas. Margot Wolf jewelry is designed for the fearlessly fashionable with eclectic taste. Margot Wolf's hunger for fresh ideas drives her to create a unique collection that is bold yet versatile and easy to pair with just about anything.